Parenting Insights & Playful Ideas

Toddler Shoe Blisters: Prevention 101 (Socks, Fit, Break-In, and Hot-Weather Hacks)

Toddler blisters aren’t inevitable—most are preventable with the right fit, socks, and break-in r...

How Often to Replace Toddler Shoes? Growth Spurts, Fit Checks, and Wear Signs

Toddler feet grow fast — and shoes often can’t keep up. A great fit protects balance, comfort, an...

Hand-Me-Down Baby Shoes: Smart Savings or Hidden Risk?

Hand-me-down baby shoes may seem like a smart savings hack, but they can quietly impact ba...

Pronation in Toddlers: What’s Normal, What’s Not, and How Shoes Should (and Shouldn’t) Help

Most toddler pronation is normal—soft, still-developing feet can make the inward roll look dramat...

APMA Seal of Acceptance for Baby Shoes: What It Means (and What It Doesn’t)

Not all APMA-approved baby shoes are created equal. Learn how jbrds goes beyond the seal with sci...

Purchase With a Purpose: How Jbrds Customers Are Supporting March of Dimes

Every step your child takes in jbrds shoes helps another baby take a healthy one, too. Through ou...

How jbrds and March of Dimes Are Redefining Infant Wellness Together

jbrds and March of Dimes are teaming up to give every baby a stronger, healthier start from day o...

The Hidden Cost of Buying Baby Shoes Too Big (and How to Get the Fit Right Every Time)

Buying baby shoes a little too big may seem smart, but it can actually harm balance and foot deve...

Flat Feet in Babies and Toddlers: Do They Need Special Shoes?

Flat feet in babies are normal and often improve with age. Most children develop arches between 2...

Baby Shoe Allergies and Sensitivities: Materials to Avoid and Safe Alternatives

Baby shoe allergies and sensitivities can be caused by hidden footwear allergens like leather dye...

The Cuboid Bone, Explained: The Tiny Fulcrum Behind First Steps

The tiny cuboid bone is the unsung hero behind your baby’s first steps, helping with balance, pus...

Are High-Tops Better for New Walkers? The Truth on Ankle Support

When it comes to choosing the right shoes for new walkers, high-tops aren't necessarily better. I...